Sales

How to Keep Leads Engaged During the Sales Process

The process of lead generation — attracting a prospect to your website and triggering them to take action — remains critically important in digital marketing. However, lead generation is only the beginning. Once your lead is generated, it has to be nurtured in order to complete the transition from prospect to paying customer. By mastering the art of lead nurturing, you can multiply your sales by 10 in the year to come.

Enhancing the Customer Experience to Improve Retention

In today’s technology-driven world, we are all used to getting instant gratification with information at the touch of our fingertips. Customers expect real-time answers to their questions, or they’ll go elsewhere. It’s up to you to provide that seamless communication that allows us to meet them where they are.  Great customer experiences are directly related …

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Is Your Security Website Like The Walking Dead?

Just like Zombies (or Walkers, Biters, whatever your flavor is) who were once normal healthy people, your security website was once a shiny happy place where visitors got the info they needed and picked up the phone to call your business. But alas, it may have since fallen prey to the winds of time and is now winding aimlessly through the post-apocalyptic land of the walking dead – websites, that is.

Alarm Companies Deliver a Better Customer Experience with AlarmBrand

Small and large security companies and monitoring centers everywhere are growing in tandem with the multi-billion dollar growth of the security products and solutions industry. Because of this tremendous growth, many small to medium alarm companies who are growing their RMR are struggling every day to keep up with customer service workloads. There are so …

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