You don’t need to use these “black hat review” practices because it’s normal and expected to see a review from a disgruntled customer from time to time. So, here’s how to handle it when it happens.
You have choices to make when you open a security company. An important one is how you want to present your services to potential customers.
As small business owner, you have to deal with a lot of challenges. Keeping track of your contacts and sales pipeline doesn’t have to be one of them.